Creating unforgettable experiences: the essence of User Experience (UX) design in games

Abstract

Video games have evolved from simple pixelated graphics to immersive, interactive experiences that captivate players and transport them to new worlds. Behind every successful game lies the art and science of game design, with a key focus on User Experience (UX) design. The essence of UX design is to craft unforgettable experiences that engage, entertain, and resonate with players on a deep and emotional level.