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Implementation of the organizational culture values in the communication process

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dc.contributor.author GRUNZU, Tatiana
dc.date.accessioned 2019-01-21T14:13:06Z
dc.date.available 2019-01-21T14:13:06Z
dc.date.issued 2018
dc.identifier.citation GRUNZU, Tatiana. Implementation of the organizational culture values in the communication process = Implementarea valorilor culturii organizaţionale în procesul comunicativ. In: Journal of Social Sciences. 2018, vol. I(1), pp. 54-59. ISSN 2587-3490. eISSN 2587-3504. en_US
dc.identifier.issn 2587-3490
dc.identifier.issn 2587-3504
dc.identifier.uri http://repository.utm.md/handle/5014/42
dc.description.abstract Organizational culture is one of the important concepts that have been relatively recent and have influenced in a significant way the way of thinking and action of researchers, teachers and students, managers and entrepreneurs, and specialists from various organizations from all over the world. This interest has increased exponentially, as a result of pressures from within and outside organizations, pressures for better knowledge, and an increase in the competitiveness of organizations and their constituents in order to survive and develop under the new conditions. It can be considered the "invisible force" behind the easily observable and tangible things in a company, is the social energy that causes people to act. We can compare the organizational culture of a company with the personality of an individual, which meets a number of visible and less visible aspects but provides the vision, meaning, direction and energy needed for evolution. In a company, organizational culture helps us understand the differences that emerge between what is formally stated, officially by managers and what is actually going on in it. Through organizational culture, the various rules, procedures, statements, statements or decisions are interpreted and, to a certain extent, even applied. en_US
dc.language.iso ro en_US
dc.publisher Tehnica UTM en_US
dc.rights Attribution-NonCommercial-NoDerivs 3.0 United States *
dc.rights.uri http://creativecommons.org/licenses/by-nc-nd/3.0/us/ *
dc.subject organizational culture en_US
dc.subject human resource behavior en_US
dc.subject organization effectiveness en_US
dc.subject communication process en_US
dc.subject organization strategy en_US
dc.subject improvement of the communication system en_US
dc.subject cultura organizatională en_US
dc.subject eficiența organizației en_US
dc.subject procesul de comunicare en_US
dc.subject strategia de organizare en_US
dc.subject sistem de comunicare en_US
dc.title Implementation of the organizational culture values in the communication process en_US
dc.title.alternative Implementarea valorilor culturii organizaţionale în procesul comunicativ en_US
dc.type Article en_US


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