dc.contributor.author | GHEORGHIȚA, Maria | |
dc.date.accessioned | 2019-11-15T11:30:46Z | |
dc.date.available | 2019-11-15T11:30:46Z | |
dc.date.issued | 2017 | |
dc.identifier.citation | GHEORGHIȚA, Maria. Locul industriei ușoară a Moldovei în competiția globală. In: Creativity Technology Marketing - CTM 2017: proc. of the IVth intern. simpozium, Technical University of Moldova, 26-28 october, 2017. Chișinău, 2017, pp. 359-365. ISBN 978-9975-45-505-3. | en_US |
dc.identifier.isbn | 978-9975-45-505-3 | |
dc.identifier.uri | http://repository.utm.md/handle/5014/6929 | |
dc.description.abstract | In this paper, the author tried to highlight the major players as well as the trends on the global and European market, which directly affect the development of Moldova's light industry. The author presented both the trends regarding the exports to the European market of the main world producers and of producers near the European market, among them Moldova. The summarized trends and opportunities in the European fashion market made by CBI are presented. The author stresses the attention that Moldovan Light Industry Companies need to know the trends of the foreign market so they can adjust and develop their own offer accordingly. The strategic directions adopted by Eurotex, which provide the new business models, improved production and R & D as well as sustainability are presented and mentioned that Moldova's light industry must take into consideration those key factor for its development. | en_US |
dc.language.iso | ro | en_US |
dc.publisher | Tehnica UTM | en_US |
dc.rights | Attribution-NonCommercial-NoDerivs 3.0 United States | * |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/us/ | * |
dc.subject | servicii C&M | en_US |
dc.subject | piața externă | en_US |
dc.subject | competitori | en_US |
dc.subject | Eurotex | en_US |
dc.title | Locul industriei ușoară a Moldovei în competiția globală | en_US |
dc.type | Article | en_US |
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