Abstract:
Is known that poster, either commercially or culturally, traditionalist or designed to
shock, it is more than present in our everyday life, it is considered one of the most effective
ways to communicate a message. The poster’s format have a big influence in composition.
Good proportion adds harmony, symmetry, or balance among the parts of a design. In this
research are studied evolution of poster’s format, standard format, harmonious report of
poster size and are included standard size used in creating posters.