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dc.contributor.author MALACILI, Cristina
dc.contributor.author GHENCEA, Cristina
dc.date.accessioned 2019-06-10T11:50:35Z
dc.date.available 2019-06-10T11:50:35Z
dc.date.issued 2015
dc.identifier.citation MALACILI, Cristina, GHENCEA, Cristina. Tendinţe noi în designul identităţii corporative. In: Conferința Tehnico-Științifică a Colaboratorilor, Doctoranzilor și Studenților, Universitatea Tehnică a Moldovei, 20 – 21 octombrie, 2014. Chișinău, 2015, vol. 3, pp. 285-288. ISBN 978-9975-45-249-6. ISBN 978-9975-45-382-0 (Vol.3). en_US
dc.identifier.isbn 978-9975-45-249-6
dc.identifier.uri http://repository.utm.md/handle/5014/2747
dc.description Resursă electronică en_US
dc.description.abstract Corporate identity is the opinion create in the mind of the client. In searching of a way to influence the client’s perception on the company and to stabilize a powerful brand name, a primordial role is played by the corporative designer. A great designer should be always following the newest trends on the contemporaneous market. Oldschool and retro are, as well, design styles often used in present, but in this analysis we will research for new tendencies, appeared in last years, in the graphic design sphere and corporative identity. So, in this material it will be represented new trends and in their use in creation of the corporative identity. en_US
dc.language.iso ro en_US
dc.publisher Tehnica UTM en_US
dc.rights Attribution-NonCommercial-NoDerivs 3.0 United States *
dc.rights.uri http://creativecommons.org/licenses/by-nc-nd/3.0/us/ *
dc.subject identitate corporativă en_US
dc.subject design grafic en_US
dc.subject logouri en_US
dc.subject branduri en_US
dc.title Tendinţe noi în designul identităţii corporative en_US
dc.type Article en_US


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